Diese Website verwendet Cookies und ähnliche Technologien. Dabei handelt es sich um kleine Textdateien, die auf eurem Computer gespeichert und ausgelesen werden. Indem ihr auf "Alles akzeptieren" klickt, stimmt ihr der Verarbeitung von Daten, der Erstellung und Verarbeitung von individuellen Nutzungsprofilen über Websites und über Partner und Geräte hinweg sowie der Übermittlung eurer Daten an Drittanbieter zu, die eure Daten teilweise in Ländern außerhalb der Europäischen Union verarbeiten (GDPR Art. 49). Einzelheiten hierzu findet ihr in den Datenschutzhinweisen. Die Daten werden für Analysen und für eigene Zwecke Dritter verwendet. Weitere Informationen, auch über die Datenverarbeitung durch Drittanbieter und die Möglichkeit des Widerrufs, findet ihr in den Einstellungen und in unseren Datenschutzhinweisen. Hier könnt ihr mit den notwendigen Tools fortfahren.
- Verlag: Macmillan Publishers International
- Autor: Guy Raz
- Artikel-Nr.: KNV95915268
- ISBN: 9781529026313
The number one Wall Street Journal Business Book Bestseller and Top 10 New York Times Bestseller
'A must-read for anyone who wants to start a business, grow a business, or be inspired by those who do' - Adam Grant, author of Originals
Based on the highly acclaimed NPR podcast, How I Built This with Guy Raz, his book offers priceless insights and inspiration from the world's top entrepreneurs on how to start, launch and build a successful venture.
Great ideas often come from a simple spark: a football player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn it into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy's Pita Chips).
Award-winning podcast creator Guy Raz has interviewed more than 200 highly successful innovators from across the world, from the founders of Five Guys, Airbnb and Bumble to James Dyson and Reed Hastings of Netflix, to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur's journey: from the early days of formulating your idea, to raising money and recruiting employees, to finding your market and, finally, to paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trail-blazing go-getters made their own dreams a reality.
'These stories of founders and their companies are told with the same energy and openness it takes to be an entrepreneur' - Eric Ries, author of The Lean Startup
'Guy Raz is supremely himself in this guide for aspiring entrepreneurs: brilliantly perceptive, incessantly curious, infectiously energetic and above all, a master storyteller' - Angela Duckworth, author of Grit