In the hyper-competitive era, organizations are located in an environment that is characterized by increasing complexity, globalization and dynamism, so organizations face new challenges for their continuity and establishment, and overcoming these challenges requires more attention to the development and strengthening of skills and abilities. It is internal that this work is done through the foundations of organizational knowledge and intellectual capital that organizations use to achieve better performance in the business world. Knowledge and intellectual capital have been recognized as sustainable strategies for obtaining and maintaining the competitive advantage of organizations. On the other hand, any organization created with human power will not be able to survive without it. Therefore, recognizing the needs, motivations, inclinations, factors of satisfaction and dissatisfaction of employees as one of the competitive advantages of the organization is not only necessary, but also necessary to adopt correct policies, appropriate strategies and effective programs.